The 6 Secrets of Building a Culturally Magnetic Direct-to-consumer Brand

Fashion Studies Town Hall: The 6 Secrets of Building a Culturally Magnetic Direct-to-consumer Brand

In this one-hour session; Austin will share how he is helping an emerging hip-hop culture inspired luxury luggage brand redefine a category, explore STUNT’s culture-centric consumer marketing model and unpack his brand development toolkit.
Who this sessions is for: Students with a current business venture or side project they are developing and for those who just want to learn more about brand strategy.